The science-backed, personalized path to breaking free from nicotine pouches.

Our approach uses Cognitive Behavioral Therapy principles to identify triggers and reshape your response to cravings. Understand the 'why' behind your habit and build lasting resilience.
UNDONE isn't about willpower, it's about understanding.
Leveraging insights from behavioral economics, we help you replace old patterns with healthier routines, making the quit journey feel achievable and even rewarding.
The science makes the difference.
Four science-backed pillars that work together to break the nicotine habit loop for good.
Duhigg's cue-routine-reward framework maps your personal nicotine triggers and builds replacement routines.
GPT-4 powered coach available 24/7 for personalized guidance, craving support, and motivation.
Commit financially to quitting. If you succeed, you keep it. If not, it goes to charity — never to us.
Apple Watch and HealthKit integration monitors physiological markers to predict and prevent cravings.
"I've tried quitting 4 times. The problem is I never understood WHY I kept going back. An app that actually maps your triggers? That's what's been missing."
"The financial commitment angle is genius. Loss aversion is real — I'd definitely put money on the line if it meant I'd actually follow through."
"Been using pouches for 3 years. The habit loop explanation finally made it click for me. Looking forward to something science-based."
Be first to access UNDONE when we launch. No spam, ever.